The thought of buying an engagement ring online has some future fiances heading for the hills. Expensive purchases are a big deal, especially when they involve finding a piece of jewelry that has so much personal significance for two people. Believe it or not, the web has quite a lot to offer in terms of competitive pricing and convenience.
Reason 1: An Enormous Selection You Won’t See in Brick and Mortar Stores
Brick and mortar stores can’t hold a candle to the selection of jewelry found on the web. Many sellers list hundreds of products that can be browsed by category, price or other characteristics. Engagement rings should be just as unique as the women they are purchased for, so variety is important. Local jewelers may provide a great selection, but they are limited by inventory and display space. The internet doesn’t have these limitations and can present pieces sold all over the world in one virtual marketplace.
Reason 2: Find Customer Reviews and Ratings in a Few Clicks
It is vital to know a little bit about the seller before buying an engagement ring. It is difficult to learn about an offline store unless you know someone who is a longstanding customer. Many websites offer a place to post and read customer reviews. The Better Business Bureau also provides a quick search tool that lets consumers find retailers and view open and closed complaints from past years.
Reason 3: About As Convenient As Shopping Can Get
Shopping offline can take quite a bit of effort, especially for those with busy work or personal schedules. The added expense of fuel costs also comes into play with each trip to a jewelry store. The internet is available almost anywhere. You can search from the comfort of your living room or explore options from any smart phone during lunch hour or while traveling. After ordering, your purchase is shipped directly to your address.
Reason 4: Sharing the Design Takes No Time At All
Many men like to get a second opinion before choosing an engagement ring. The internet makes sharing extremely easy. Some retailers offer built-in links and social media tools. Even if the store doesn’t have a simple button for sharing, you can copy the URL and past it into an email or instant message. The recipient can view the same product page that you see, which usually includes images, guarantees and material details.
Reason 5: Price Comparisons Can Be Done Without Visiting Multiple Locations
Unless you are willing to travel to multiple jewelry stores, browse and write down prices, it is nearly impossible to comparison shop effectively in the offline world. The internet, on the other hand, makes this process as hassle-free as it gets. View multiple products at once and see who offers the most attractive cost as well as who provides the most purchase protection. Access to so many details makes the internet an excellent resource when searching for the perfect engagement ring.